Current Event Impact Score
102.5
Traffic
| Impressions: |
1,522,072 |
| Traffic from Social: |
411,309 |
Conversation
Visibility
| Buzz: |
460,943 |
| Brand Visibility Index: |
56.0 |
| Share of Social Voice: |
51.3% |
Actions
| Likes/Comments/Shares: |
639 |
| Social Activities per Visitor: |
2.27 |
| Value per Like: | $
6.05 |
Audience
| People talking about you right now: |
133 |
Target audience: Females, 26-33, blonde, golfers, jerks.
On Social Sites
| Opportunities to see: |
2,719,306 |
| Diffusion/Echo Quotient: |
2.43 |
| Time spent on Facebook: |
81.28% |
| Cost per Engaged Minute: | $
2.12 |
| Cost per Normal Minute: | $
1.01 |
Sentiment
| Overall Favorability Score: |
46.9 |
