Social Dashboard
Current Event Impact Score
194.9
Traffic
Impressions:
1,028,795
Traffic from Social:
384,376
Conversation
Visibility
Buzz:
338,589
Brand Visibility Index:
57.6
Share of Social Voice:
75.4%
Actions
Likes/Comments/Shares:
676
Social Activities per Visitor:
1.71
Value per Like: $
7.62
Audience
People talking about you right now:
120
Target audience: Gender-neutral, 12-17, pink-haired, card sharks, really BIG jerks.
On Social Sites
Opportunities to see:
2,100,859
Diffusion/Echo Quotient:
2.39
Time spent on Facebook:
83.60%
Cost per Engaged Minute: $
1.57
Cost per Normal Minute: $
0.63
Sentiment
Overall Favorability Score:
35.9