Social Dashboard
Current Event Impact Score
150.1
Traffic
Impressions:
964,353
Traffic from Social:
783,378
Conversation
Visibility
Buzz:
1,058,674
Brand Visibility Index:
43.9
Share of Social Voice:
6.0%
Actions
Likes/Comments/Shares:
842
Social Activities per Visitor:
1.41
Value per Like: $
6.60
Audience
People talking about you right now:
40
Target audience: Females, 34-42, brunette, golfers, nice people.
On Social Sites
Opportunities to see:
3,257,992
Diffusion/Echo Quotient:
1.63
Time spent on Facebook:
87.67%
Cost per Engaged Minute: $
1.76
Cost per Normal Minute: $
1.33
Sentiment
Overall Favorability Score:
72.5