Current Event Impact Score
161.9
Traffic
| Impressions: |
1,371,365 |
| Traffic from Social: |
718,049 |
Conversation
Visibility
| Buzz: |
582,374 |
| Brand Visibility Index: |
80.4 |
| Share of Social Voice: |
66.2% |
Actions
| Likes/Comments/Shares: |
605 |
| Social Activities per Visitor: |
0.99 |
| Value per Like: | $
9.09 |
Audience
| People talking about you right now: |
92 |
Target audience: Females, 43-50, platinum, golfers, nice people.
On Social Sites
| Opportunities to see: |
2,762,750 |
| Diffusion/Echo Quotient: |
1.01 |
| Time spent on Facebook: |
76.78% |
| Cost per Engaged Minute: | $
1.71 |
| Cost per Normal Minute: | $
0.75 |
Sentiment
| Overall Favorability Score: |
68.9 |
