Current Event Impact Score
122.1
Traffic
| Impressions: |
1,268,196 |
| Traffic from Social: |
378,623 |
Conversation
Visibility
| Buzz: |
884,804 |
| Brand Visibility Index: |
37.5 |
| Share of Social Voice: |
72.4% |
Actions
| Likes/Comments/Shares: |
855 |
| Social Activities per Visitor: |
0.94 |
| Value per Like: | $
4.65 |
Audience
| People talking about you right now: |
40 |
Target audience: Females, 12-17, hair colors that don't occur in nature, card sharks, really BIG jerks.
On Social Sites
| Opportunities to see: |
2,918,253 |
| Diffusion/Echo Quotient: |
1.56 |
| Time spent on Facebook: |
83.54% |
| Cost per Engaged Minute: | $
2.95 |
| Cost per Normal Minute: | $
1.27 |
Sentiment
| Overall Favorability Score: |
56.6 |
