Analytics
Optimization
Search
Social
Monetization
Account
About
Social Dashboard
Past
Industry
Sector
Average
Competitor
Geography
Vertical
Horizontal
Future
Single Metric
Set Currency
Report Type
Change Site
Edit
Done Editing
Export
Help
Current Event Impact Score
194.9
Traffic
Impressions:
1,028,795
Traffic from Social:
384,376
Conversation
Visibility
Buzz:
338,589
Brand Visibility Index:
57.6
Share of Social Voice:
75.4%
Actions
Likes/Comments/Shares:
676
Social Activities per Visitor:
1.71
Value per Like:
$
7.62
Audience
People talking about you right now:
120
Target audience: Gender-neutral, 12-17, pink-haired, card sharks, really BIG jerks.
On Social Sites
Opportunities to see:
2,100,859
Diffusion/Echo Quotient:
2.39
Time spent on Facebook:
83.60%
Cost per Engaged Minute:
$
1.57
Cost per Normal Minute:
$
0.63
Sentiment
Overall Favorability Score:
35.9