Current Event Impact Score
169.5
Traffic
| Impressions: |
1,637,629 |
| Traffic from Social: |
606,311 |
Conversation
Visibility
| Buzz: |
691,485 |
| Brand Visibility Index: |
80.4 |
| Share of Social Voice: |
7.0% |
Actions
| Likes/Comments/Shares: |
992 |
| Social Activities per Visitor: |
1.35 |
| Value per Like: | $
8.06 |
Audience
| People talking about you right now: |
180 |
Target audience: Males, 12-17, platinum, reality TV enthusiasts, jerks.
On Social Sites
| Opportunities to see: |
1,974,091 |
| Diffusion/Echo Quotient: |
2.14 |
| Time spent on Facebook: |
80.50% |
| Cost per Engaged Minute: | $
2.48 |
| Cost per Normal Minute: | $
0.38 |
Sentiment
| Overall Favorability Score: |
72.2 |
