Current Event Impact Score
165.0
Traffic
| Impressions: |
1,986,796 |
| Traffic from Social: |
387,160 |
Conversation
Visibility
| Buzz: |
665,107 |
| Brand Visibility Index: |
62.4 |
| Share of Social Voice: |
39.9% |
Actions
| Likes/Comments/Shares: |
911 |
| Social Activities per Visitor: |
0.69 |
| Value per Like: | $
3.09 |
Audience
| People talking about you right now: |
244 |
Target audience: Females, 18-25, pink-haired, reality TV enthusiasts, nice people.
On Social Sites
| Opportunities to see: |
2,527,205 |
| Diffusion/Echo Quotient: |
1.72 |
| Time spent on Facebook: |
79.27% |
| Cost per Engaged Minute: | $
3.00 |
| Cost per Normal Minute: | $
1.26 |
Sentiment
| Overall Favorability Score: |
74.5 |
