Current Event Impact Score
179.8
Traffic
| Impressions: |
1,603,454 |
| Traffic from Social: |
772,754 |
Conversation
Visibility
| Buzz: |
979,240 |
| Brand Visibility Index: |
68.5 |
| Share of Social Voice: |
23.4% |
Actions
| Likes/Comments/Shares: |
353 |
| Social Activities per Visitor: |
2.31 |
| Value per Like: | $
7.50 |
Audience
| People talking about you right now: |
148 |
Target audience: Females, 51-60, blonde, golfers, jerks.
On Social Sites
| Opportunities to see: |
3,339,705 |
| Diffusion/Echo Quotient: |
2.48 |
| Time spent on Facebook: |
67.50% |
| Cost per Engaged Minute: | $
2.36 |
| Cost per Normal Minute: | $
1.10 |
Sentiment
| Overall Favorability Score: |
40.9 |
