Current Event Impact Score
118.8
Traffic
| Impressions: |
1,610,277 |
| Traffic from Social: |
764,814 |
Conversation
Visibility
| Buzz: |
631,106 |
| Brand Visibility Index: |
47.2 |
| Share of Social Voice: |
17.5% |
Actions
| Likes/Comments/Shares: |
377 |
| Social Activities per Visitor: |
1.69 |
| Value per Like: | $
3.61 |
Audience
| People talking about you right now: |
43 |
Target audience: Males, 34-42, blonde, golfers, nice people.
On Social Sites
| Opportunities to see: |
2,411,242 |
| Diffusion/Echo Quotient: |
2.82 |
| Time spent on Facebook: |
71.91% |
| Cost per Engaged Minute: | $
2.98 |
| Cost per Normal Minute: | $
0.37 |
Sentiment
| Overall Favorability Score: |
70.9 |
