Status: ENABLED
Results & Recommendations
- Increase KPI call to actions
- Increase USP
- Reduce content
Highest Performing Variant
19
Efficiency
Tests
Combinations (90)
Tests
| Variation | Observed Improvement | Action/Visitor | Lift |
| Original | Y | Many | draw |
| Variant 3 | N | Improved | 755 |
| Variant 16 | Y | Excess | Y |
| Variant 1 | N/A | Excess | 518 |
| Variant 16 | Y | Down | -759 |
Improvement
