Value / Visit
7.2%
Status: ENABLED
Results & Recommendations
- Update positioning statement
- Increase USP
- Increase search results
Highest Performing Variant
15
Efficiency
Tests
Combinations (53)
Tests
| Variation | Observed Improvement | Action/Visitor | Lift |
| Original | Y | Down | Y |
| Variant 2 | N/A | Down |  |
| Variant 11 | N | Null | |
| Variant 12 | N | Excess | - |
| Variant 7 | Y | Severe | -795 |
Improvement
