Account Dashboard
Hero Metric
14.1
Reach
Hits:
1,224,555
Impressions:
1,200,064
Awareness
Brand Stature Index:
370
Engagement
Engagement Index:
892
Clickthrough:
52.5%
Mobile:
8.45
Macro-Consistisization:
223
Retention
Saturation:
83.1%
Favorability:
77.1%
Lift:
1.19
Competitors
Analysis:
While tagged campaigns offer a wealth of information, there still appears to be a significant volume of campaign traffic which isn't tagged and is therefore unavailable for analysis. Some referrers drive healthy traffic with a very low bounce rate, due to well-placed calls to action on those sites. Replicate this. Non-search campaign traffic has a good conversion rate but also a very high bounce rate. Customize the landing pages to further improve response rates.